
Sai Palida Pongmekin
User Researcher based in Amsterdam & Bangkok.
I help leading companies across Southeast Asia discover product opportunities by understanding their customers deeply and translating that knowledge into product decisions that drive business impact.
BRANDS I’VE DELIVERED PROJECTS FOR
7-Eleven: Concept Testing to Navigate New Feature Placement
Not Shareable
Uncover hidden growth opportunities using data and user research
↗
With 5+ years of research experience with a design background, my approach focuses not only on uncovering user needs, but also on guiding teams to design practical, high-impact research process, prioritise the right product opportunities, and avoid costly mistakes from unnecessary product development.
STRATEGIC RESEARCH
Prioritize and plan research aligned with product strategy and business goals. Proactively initiate studies that uncover product growth opportunities.
Product Discovery
Business Discovery
UX metrics
Journey mapping
Persona development
Data Management
Basic SQL
Qualitative & Quantitative
RESEARCH EXECUTION
Pick the right method for the right question. Conduct studies with rigor and design protocols that minimize bias.
In-depth Interviews
Usability Testing
Surveys
Contextual Interview
Heuristic Evaluation
Diary Study
Concept Testing
Mixed-method Triangulation
RESEARCH OPS & INFRASTRUCTURE
Built internal research support programs for design teams, Centralized repositories that make insights easy to find, share, and reuse.
Research Repository
Internal User Research Support
COLLABORATION & FACILITATION
Partner with product, design, growth, and business teams. Facilitate workshops and align cross-functional teams around findings so insights drive decisions rather than sit in reports.
Stakeholder Management
Workshop Facilitation
Cross-functional Alignment
Today as a dedicated User Researcher. I design research strategies aligned with product stages and business goal. My work helps teams and companies prioritize the right product opportunities and reduce costly development risks.
Let’s collaborate and build something meaningful.
LinkedIn ↗
Email ↗
View my Resume ↗
Download CV ↗
2026 © Palida Pongmekin
Sai Palida
User Researcher

Sai Palida Pongmekin
User Researcher based in Amsterdam & Bangkok.
I help leading companies across Southeast Asia discover product opportunities by understanding their customers deeply and translating that knowledge into product decisions that drive business impact.
BRANDS I’VE DELIVERED PROJECTS FOR
7-Eleven: Concept Testing to Navigate New Feature Placement
Not Shareable
Uncover hidden growth opportunities using data and user research
↗
With 5+ years of research experience with a design background, my approach focuses not only on uncovering user needs, but also on guiding teams to design practical, high-impact research process, prioritise the right product opportunities, and avoid costly mistakes from unnecessary product development.
STRATEGIC RESEARCH
Prioritize and plan research aligned with product strategy and business goals. Proactively initiate studies that uncover product growth opportunities.
Product Discovery
Business Discovery
UX metrics
Journey mapping
Persona development
Data Management
Basic SQL
Qualitative & Quantitative
RESEARCH EXECUTION
Pick the right method for the right question. Conduct studies with rigor and design protocols that minimize bias.
In-depth Interviews
Usability Testing
Contextual Interview
Surveys
Heuristic Evaluation
Concept Testing
Diary Study
Mixed-method Triangulation
RESEARCH OPS & INFRASTRUCTURE
Built internal research support programs for design teams, Centralized repositories that make insights easy to find, share, and reuse.
Research Repository
Internal User Research Support
COLLABORATION & FACILITATION
Partner with product, design, growth, and business teams. Facilitate workshops and align cross-functional teams around findings so insights drive decisions rather than sit in reports.
Stakeholder Management
Workshop Facilitation
Cross-functional Alignment
Today as a dedicated User Researcher. I design research strategies aligned with product stages and business goal. My work helps teams and companies prioritize the right product opportunities and reduce costly development risks.
Let’s collaborate and build something meaningful.
LinkedIn ↗
Email ↗
View my Resume ↗
Download CV ↗
2026 © Palida Pongmekin

Sai Palida Pongmekin
User Researcher based in Amsterdam & Bangkok.
I help leading companies across Southeast Asia discover product opportunities by understanding their customers deeply and translating that knowledge into product decisions that drive business impact.
BRANDS I’VE DELIVERED PROJECTS FOR
7-Eleven: Concept Testing to Navigate New Feature Placement
Not Shareable
Uncover hidden growth opportunities using data and user research
↗
With 5+ years of research experience with a design background, my approach focuses not only on uncovering user needs, but also on guiding teams to design practical, high-impact research process, prioritise the right product opportunities, and avoid costly mistakes from unnecessary product development.
STRATEGIC RESEARCH
Prioritize and plan research aligned with product strategy and business goals. Proactively initiate studies that uncover product growth opportunities.
Product Discovery
Business Discovery
UX metrics
Journey mapping
Persona development
Data Management
Basic SQL
Qualitative & Quantitative
RESEARCH EXECUTION
Pick the right method for the right question. Conduct studies with rigor and design protocols that minimize bias.
In-depth Interviews
Usability Testing
Surveys
Contextual Interview
Heuristic Evaluation
Diary Study
Concept Testing
Mixed-method Triangulation
RESEARCH OPS & INFRASTRUCTURE
Built internal research support programs for design teams, Centralized repositories that make insights easy to find, share, and reuse.
Research Repository
Internal User Research Support
COLLABORATION & FACILITATION
Partner with product, design, growth, and business teams. Facilitate workshops and align cross-functional teams around findings so insights drive decisions rather than sit in reports.
Stakeholder Management
Workshop Facilitation
Cross-functional Alignment
Today as a dedicated User Researcher. I design research strategies aligned with product stages and business goal. My work helps teams and companies prioritize the right product opportunities and reduce costly development risks.
Let’s collaborate and build something meaningful.
LinkedIn ↗
Email ↗
View my Resume ↗
Download CV ↗
2026 © Palida Pongmekin